Global LED bulbs experienced price drop in Nov 2013

Global 40W equiv. LED bulb ASP decreased 2.7 percent to US $15.4 (NT $462), with price decline most evident in the China region, according to market intelligence organization Trendforce’s LEDinside division’s latest LED bulb retail price findings for Nov. 2013. Global 60W equiv. LED bulb ASP slightly dipped 0.7 percent to US $21.5.

Short term year-end sale promotions will be a driving role towards increasing consumer acceptability and market share, said LEDinside. LED bulbs will become the representatives of the global LED replacement s in 2014. Compared with 2013, LEDinside estimates that 2014 global LED bulb volume of demand will increase 86%.

40W equiv. LED bulb price decline most evident in China

Global 40W equiv. LED bulb ASP dipped 2.7 percent in November this year to US $15.4, with price decline most evident in the China region.

· UK prices increased substantially 5.6 percent in November and existing product prices fluctuated. The increased price inflation was mainly due to lowered exchange rates. There were no new products introduced to the market.

· German ASP for November dropped 10.3 percent and existing products prices steadily decrease. No new products were introduced this month

· Japan 40W equiv ASP dipped 1.6 percent and existing product prices fluctuated slightly triggered by increasing exchange rates.

· US ASP increased 0.6 percent and existing product prices experienced slight fluctuations. There were no new products introduced this month.

· Korean November ASP had a slight decrease of 0.4 percent and a portion of existing product prices dropped while some remained stable.

· China 40W equiv. price in November dropped dramatically 20.6 percent mainly due to a portion of products entering a promotional period.

· Taiwan November ASP rose slightly by 0.3 percent. Prices for some existing products receded temporarily from the market, while the remaining products maintained a stable price.

Continual LED bulb price drops in China Drove High Sales volume During Singles’ Day

Global 60W equiv. LED bulb price decline slightly

Global November 60W equiv. LED bulb ASP decreased slightly 0.7 percent to US $ 21.5.

· 60W equiv. LED bulb ASP dropped 5.2 percent to US $20.5 in Japan in November. Existing product prices fluctuated triggered by rising exchange rates that lead to price decline.

· In Korea, 60W equiv. LED bulb prices rose 0.4 percent, while prices for existing products remained flat due to decreased exchange rates causing a price hike.

· UK 60W equiv. LED bulbs ASP for November increased 5.2 percent and existing product prices fluctuated. New products introduced this month had higher prices.

· German 60W equiv. LED bulbs ASP underwent an incremental increase of 1.2 percent. Existing product prices fluctuated and no new products were introduced to the market.

· US 60W equiv. LED bulbs increased 2.5 percent. Some existing high priced products regressed from the market, while others experienced price fluctuations.

· In China, price in November dropped dramatically by 8.6 percent. Some existing products entered into a promotional period where prices dropped, while price for remaining products remained stable. No new products were introduced to the market.

· Taiwan November ASP slightly dipped 0.5 percent and existing product prices was stable mainly due to increase in exchange rates leading to price drops.

Continual LED bulb price drops in China Drove High Sales volume During Singles’ Day

LED bulb plunging price to push high sales volume in upcoming annual sales season

November global bulb prices continued to drop steadily, observed LEDinside. Large product promotions for Singles’ Day (Double 11) in China have lead to evident price drops. LED lamp sales volume has also increased substantially. Prices have dropped dramatically for 40W equiv. and 60W equiv. LED bulb products. Osram 8W LED bulb retail price for instance with 470lm dropped from US$20 to US$ 8 in November. SunSun Lighting 9.5W LED bulbs with luminous flux of 810lm decreased from US$ 14 to US$ 7.

Short term year-end sales promotions might have certain effects on increasing consumer acceptability and market share, said LEDinside. Thanksgiving and Christmas sales are also anticipated to be effective towards LED bulb promotions in the US and European markets. LED bulbs will become the representatives of the global LED replacement wave in 2014. LEDinside estimates that global LED bulb demand volume will grow 86 percent in 2014 in comparison to 2013.

Global LED bulbs experienced price drop in Nov 2013

Philips SlimStyle LED bulb drops the heat sink, looks like it’s from the future

Philips-slimstyle-LED-bulb-3

For a few months now there have been rumors about something interesting coming from Philips’ lighting department. This new product was said to be LED-based, affordable — under $10 — and interesting. We didn’t know just how interesting but Philips had practically gone on record stating that the company would have a sub-$10 LED bulb before 2013 was over. Today the curtain was pulled back and the SlimStyle was revealed.

The SlimStyle is a 60W-equivalent LED bulb that produces 800 lumens and operates at 10.5W (76 lumens-per-watt). In many ways it’s a standard consumer LED bulb: it’s rated for 25,000 hours of life, it’s dimmable, it has an omnidirectional light pattern, and it has a CRI (color accuracy) rating of 80. All this means that Energy Star certification isn’t just possible… it’s pending. But after a single glance at the SlimStyle you’ll know that it’s not just another LED bulb. In fact, the term “bulb” isn’t exactly appropriate…

SlimStyle

Philips-slimstyle-LED-bulb-1

When looked at straight on, the SlimStyle appears to be bulb-shaped, but that’s actually only true in 2D. When turned, it’s clear that the lamp is flat on both sides and has a ring running around its outside which serves as a light guide. The design is unlike anything else found in the LED market today but not only because of its unique aesthetics, it’s also missing a part found on every one of its competitors: a metal heatsink.

Basically, LEDs don’t like to get hot — the heat decreases lifetime and brightness (I’ve spent a lot of time explaining that) so a metal heatsink is used to disperse heat, moving it away from the sensitive LEDs. With the SlimStyle Philips was able to move to an all-plastic body and still keep the LEDs cool enough to promise a 25,000 hour lifetime. And, in doing so, the company was able to move to this cool new design. Best of all: not only does the flat design help conduct heat away from the LEDs, says Philips, it also helps cut down on costs.

Unfortunately we don’t know the price yet. Philips has told us that the SlimStyle will be available through HomeDepot.com as of January 2, 2014. So the company’s sub-$10 LED bulb won’t quite make it into 2013. That is, of course, assuming that it is under $10.

The January 2nd release date isn’t just important because it’s soon, it’s also the start of 2014 which means that EISA (the Energy Independence and Security Act of 2007) will have officially phased out 60W and 40W incandescent bulbs. At that point 60W-equivalent LED offerings won’t just be the best option available, they’ll be much closer to being the only game in town.

SlimStyle LED

Philips-slimstyle-LED-bulb-2

I’ve been testing the SlimStyle for some time now and I have to say that I’m pretty impressed. The bulb is impressively engineered, extremely light, very compact, and it just plain looks cool. The light quality is fine, well into what I would consider the acceptable range for the home. In fact I’ve been using the SlimStyle in my living room without a shade, just to get a feel for it.

Philips’ early spec sheet didn’t note the color temperature, but it looks to be about 3000K to me, but it’s 2700K, and the lighting pattern is omnidirectional enough to suit my purposes.

As you can probably tell, I haven’t been overly analytical with this lamp just yet — I haven’t even taken it apart. I’ve spent my time simply using it, testing how this strange-looking bulb adapts to normal situations. You probably won’t be shocked to learn that it does its job, just like any quality LED bulb should. I haven’t found that it gets terribly hot or that it’s lost any brightness, so it seems like Philips was truly able to pull off the heat sink-free design.

Before SlimStyle goes on sale on January 2nd we should have more details on pricing and how Philips was able to deliver a LED lamp that offers solid performance, a great design, and — very possibly — a highly competitive price.

Now read: Philips LED carpet turns floors into incredibly helpful dynamic signage

Philips SlimStyle LED bulb drops the heat sink, looks like it’s from the future

6W E27 LED Light Bulb Adjust Color Temp Brightness - 3000 to 6500K 560LM 6W - US$ 49.99(2pcs LED Bulb+Remote Controller)

6W E27 LED Light Bulb

Products Model #: BY-BL24G

Category:Home & Garden LED Light 1W/ 3W/ 4W/ 5W/ 6W/ 9W High Power LED Bulb Lamp

Adjust Color Temp Brightness – 3000 to 6500K 560LM 6W

Wholesale Price: US$ 49.99(2pcs Bulb+Remote Controller)

Buy this item on TopLEDlight.com

6w-e27-LED-bulb

Product Description

Specification for LED

• Base Type: E27


• Emitted Color: White


• Color Temperature: 3000-6500K


• Power: 6W


• Voltage: AC85V-265V


• Output: 560lm


• Beam Angle: 180 degrees


• Lifespan: 50000 hours

Packing List

• 2x 6W LED Bulb


• 1x 2.4G RF Remote Control

6W E27 LED Light Bulb Adjust Color Temp Brightness - 3000 to 6500K 560LM 6W - US$ 49.99(2pcs LED Bulb+Remote Controller)

4x10W RGB White Full Color LED Bulb + 2.4G RF Remote WiFi Controller - 560LM 6500K US$ 104.99

4x10W RGB White Full Color LED Bulb – 560LM 6500K

+2.4G RF Remote WiFi Controller

US$ 104.99 Freeshipping

Category: 1W/ 3W/ 4W/ 5W/ 6W/ 9W High Power LED Bulb Lamp

Buy this item on TopLEDlight.com

Product Description

4x-10w-rgb-white-full-color-led-bulb-lamp-light

LED Bulb Specification

This bulb can work with RGBW remote control, or by iOS or Android App via WiFi controller. Pls read the instruction manual carefully before using. Quick and easy installation of the smart LED Bulb is the same as any other common light bulb. The bulb must be screwed into the light socket and switched on at the wall for 2.4Ghz wireless operation, allowing the remote control/App to turn the LED bulb on/off, dim/brighten and color change. Secure comminication is done by syncing the remote/App and bulb once.

• Base Type: E27


• Emitted Color: RGB and White


• Color Temperature: 6000-6500K


• Frequency: 50-60 Hz


• Power: 10W


• Voltage: AC85V-265V


• Current: 36-65 mA


• Output: 560lm


• Lifespan: 50000 hours


• PF: 0.65


• Diameter: 60mm


• Length: 120mm

Wifi controller Specification

This manual describes the WiFi controller which can be used to all the 2.4G smart light series, RGB light bulb, RGBW light bulb/down light, dual white light bulb/down light, etc. With this simple WiFi controller, you can control your lights with iOS 5.0 or Android smart phone App, free download from Apple App Store, or Android Google Play with the new App name: Mi ·light, automatically setting and you are ready to go!

• Item type: 2.4G WiFi Controller


• Button number: 0


• Certification: CE


• Remote distance: 20-30m


• Material: ABS


• Radio frequency: 2.4G


• Power supply: DC5V, 500mA


• WiFi controller size: 8.9 * 6.5 * 1.5cm / 3.5 * 2.6 * 0.6in


• WiFi controller weight: 50g / 1.8oz


• Package size: 11 * 8.5 * 3cm / 4.3 * 3.3 * 1.2in


• Package weight: 87g / 3.1oz

Package included:

• 1 * WiFi controller


• 1 * USB cable


• 1 * User manual

Wireless Remote Control Specification

Basic control functions:

Long press “master ON” / “Zone ON” button, you can get the white mode.

Touch the color ring, you can get any color.

And you can change the brightness by the brightness ring + -.
Programs:

Program 1 (RGBW Fade In Fade Out)

This program fades in and fades out the color red, green, blue and white one after another.

Program 2 (color Flash)

In this program, red, green, blue, white, yellow, purple flashes to change.

Program 3 (Disco)

Different colors strobe and flash to change.

Program 4 (Red Color Ramp Up and Flash)

In this program, red color brightens from 0%-100% and shuts down, then flashes three times.

Program 5 (Green Color Ramp Up and Flash)

In this program, Green color brightens from 0%-100% and shuts down, then flashes three times.

Program 6 (Blue Color Ramp Up and Flash)

In this program, Blue color brightens from 0%-100% and shuts down, then flashes three times.

Program 7 (Color Change + Flash)

Here several colors fade into each other and then flash randomly.

Program 8 (Fade in and Fade out)

Here different colors fade into each other.

Program 9 (Strobe White)

Just white color flashes up.

Tips

To dim all RGBW lights at once or change the color, first press “Master ON”. TO do this with individual lights, first press “ Zone ON”.

Secondly, choose the color or brightness according to the color ring or brightness ring.
Grouping of several lights:

You can add an endless numbers of lights to a zone on the 4 channel remote by linking the lights to different zones.

This way you are completely flexible in creating different group combinations.

FAQs

Question 1: When I turn off the bulb with remote, Does the bulb consume the power?

Answer: Yes, 0.3W/bulb.

Question 2: How many bulbs can be controlled by one remote?

Answer 2: Each remote or each channel of the remote can control countless bulbs by matching code

Question 3: Can use two or more remotes to control one bulb or one group of bulbs?

Answer: Max. 4 remotes to control one bulb or one group of bulbs.

Question 4: What’s the remote distance and frequency?

Answer: The remote control system is designed accroding to IEEE 802.15.4, remote distance is 20 meters,frequency is 2.4GHz

Question 5: Does the remote have to point at the LED bulb when I use it to control the light?

Answer: No, RF signal has the penetrating power.

Packing List

• 4x 2.4G RGB White LED Bulb


• 1x 2.4G WiFi Controller


• 1x 2.4G RF Remote Control

2.4G RF WiFi Controller

LED Bulb Lamp Light

2.4G RF WiFi Controller

2.4G RF WiFi Controller

4x10W RGB White Full Color LED Bulb + 2.4G RF Remote WiFi Controller - 560LM 6500K US$ 104.99

10W E27 LED Bulb Lamp Light + 2.4G RF WiFi Controller - 560LM US$ 59.99

2700-3200K/6000-6500K, 560lm, E27 LED Bulb plus 2.4G RF WiFi Controller and RF Remote Control, only US$ 59.99.

1x LED Bulb

1x 2.4G WiFi Controller

1x 2.4G RF Remote Control

Buy this item on TopLEDlight.com

10w-e27-rgb-coolwarm-white-dimmable-led-bulb-lamp-light-2.4g-rf-wifi-controller

LED Bulb Description

This bulb can work with RGBW remote control, or by iOS or Android App via WiFi controller. Pls read the instruction manual carefully before using. Quick and easy installation of the smart LED Bulb is the same as any other common light bulb. The bulb must be screwed into the light socket and switched on at the wall for 2.4Ghz wireless operation, allowing the remote control/App to turn the LED bulb on/off, dim/brighten and color change. Secure comminication is done by syncing the remote/App and bulb once.

LED Bulb Specification

• Base Type: E27


• Emitted Color: RGB Cool White or RGB Warm White


• Color Temperature: 2700-3200K/6000-6500K


• Frequency: 50-60 Hz


• Power: 10W


• Voltage: AC85V-265V


• Current: 36-65 mA


• Output: 560lm


• Lifespan: 50000 hours


• PF: 0.65


• Diameter: 60mm


• Length: 120mm

Wifi controller Description

This manual describes the WiFi controller which can be used to all the 2.4G smart light series, RGB light bulb, RGBW light bulb/down light, dual white light bulb/down light, etc. With this simple WiFi controller, you can control your lights with iOS 5.0 or Android smart phone App, free download from Apple App Store, or Android Google Play with the new App name: Mi ·light, automatically setting and you are ready to go!

Wifi controller Specification

• Item type: 2.4G WiFi Controller


• Button number: 0


• Certification: CE


• Remote distance: 20-30m


• Material: ABS


• Radio frequency: 2.4G


• Power supply: DC5V, 500mA


• WiFi controller size: 8.9 * 6.5 * 1.5cm / 3.5 * 2.6 * 0.6in


• WiFi controller weight: 50g / 1.8oz


• Package size: 11 * 8.5 * 3cm / 4.3 * 3.3 * 1.2in


• Package weight: 87g / 3.1oz

Wireless Remote Control Specification

Basic control functions:

Long press “master ON” / “Zone ON” button, you can get the white mode.

Touch the color ring, you can get any color.

And you can change the brightness by the brightness ring + -.
Programs:

Program 1 (RGBW Fade In Fade Out)

This program fades in and fades out the color red, green, blue and white one after another.

Program 2 (color Flash)

In this program, red, green, blue, white, yellow, purple flashes to change.

Program 3 (Disco)

Different colors strobe and flash to change.

Program 4 (Red Color Ramp Up and Flash)

In this program, red color brightens from 0%-100% and shuts down, then flashes three times.

Program 5 (Green Color Ramp Up and Flash)

In this program, Green color brightens from 0%-100% and shuts down, then flashes three times.

Program 6 (Blue Color Ramp Up and Flash)

In this program, Blue color brightens from 0%-100% and shuts down, then flashes three times.

Program 7 (Color Change + Flash)

Here several colors fade into each other and then flash randomly.

Program 8 (Fade in and Fade out)

Here different colors fade into each other.

Program 9 (Strobe White)

Just white color flashes up.
Tips:

To dim all RGBW lights at once or change the color, first press “Master ON”. TO do this with individual lights, first press “ Zone ON”.

Secondly, choose the color or brightness according to the color ring or brightness ring.
Grouping of several lights:

You can add an endless numbers of lights to a zone on the 4 channel remote by linking the lights to different zones.

This way you are completely flexible in creating different group combinations.

FAQs

Question 1: When I turn off the bulb with remote, Does the bulb consume the power?

Answer: Yes, 0.3W/bulb.

Question 2: How many bulbs can be controlled by one remote?

Answer 2: Each remote or each channel of the remote can control countless bulbs by matching code

Question 3: Can use two or more remotes to control one bulb or one group of bulbs?

Answer: Max. 4 remotes to control one bulb or one group of bulbs.

Question 4: What’s the remote distance and frequency?

Answer: The remote control system is designed accroding to IEEE 802.15.4, remote distance is 20 meters,frequency is 2.4GHz

Question 5: Does the remote have to point at the LED bulb when I use it to control the light?

Answer: No, RF signal has the penetrating power.

Packing List

• 1x 2.4G LED Bulb


• 1x 2.4G WiFi Controller


• 1x 2.4G RF Remote Control

2.4G RF WiFi Controller

LED Bulb Lamp Light

2.4G RF WiFi Controller

2.4G RF WiFi Controller

10W E27 LED Bulb Lamp Light + 2.4G RF WiFi Controller - 560LM US$ 59.99

Made in China LED Bulbs help Wal-Mart beat Cree on price

Wal-Mart (WMT) recently announced that they are selling a new line of LED bulbs(Made in China) at the most competitive price on the market, $8.88 for a 60 watt equivalent (uses 11 watts) and $8.48 for a 40 watt equivalent (uses 6 watts). What is most stunning to me was that the 40 watt equivalent bulbs sold at Wal-Mart used the same amount of energy as Cree’s 40 watt equivalent, 6 watts. The bulb even gave off a little more lumens of light than Cree’s which tells me that this technology has become commoditized and that Cree’s technology is nothing special relative to what else is out there on the market. The quality of the light however was nearly the same.Cree’s LED bulb sales growth may need to be taken down a notch to reflect the greater competition that’s hitting the market.

Cree-40W equivalent-LED-bulb

Wal-Mart (WMT) recently announced that they are selling a new line of LED bulbs at the most competitive price on the market, $8.88 for a 60 watt equivalent (uses 11 watts) and $8.48 for a 40 watt equivalent (uses 6 watts). I went to my local Wal-Mart and bought one of each to see how these bulbs compared to the Cree (CREE) LED bulbs I’ve been buying at Home Depot (HD) where the Cree bulbs are exclusively sold.

The box the Wal-Mart bulbs came in didn’t say who the maker of the bulb is, just that it was made in China. It did say it has a 3 year warranty Vs. Cree’s bulbs that are assembled in the U.S.A. and come with a 10 year warranty.

Both bulbs claim to last 25,000 hours or 22.8 years based on 3 hours of use per day. Other key differences noted below:

Company	40 Watt Equivalent Price	Watts Used	Lumens
Cree	$9.97	6	450
Wal-Mart	$8.48	6	470

Company	60 Watt Equivalent Price	Watts Used	Lumens
Cree	$12.97	9.5	800
Wal-Mart	$8.88	11	800

After buying the bulbs from Wal-Mart, I could see and feel the product to get a sense of the quality. The bulbs had a plastic head Vs. Cree’s bulb heads which are made of glass and coated with a clear polymer of some sort for safety. There was a clear difference in the feel of the bulbs giving Cree’s bulbs a feel of greater durability and quality.

The quality of the light however was nearly the same in my judgment on both the 40 watt and 60 watt equivalent.

What is most stunning to me was that the 40 watt equivalent bulbs sold at Wal-Mart used the same amount of energy as Cree’s 40 watt equivalent, 6 watts. The bulb even gave off a little more lumens of light than Cree’s which tells me that this technology has become commoditized and that Cree’s technology is nothing special relative to what else is out there on the market.

It was back in March when Cree introduced their 40 watt and 60 watt equivalent bulbs and the CEO, Chuck Swoboda put it like this:

“The Cree LED light bulb was designed to offer consumers a no-compromise lighting experience at a compelling price. Over the last couple of years we recognized that the consumer is instrumental in the adoption of LED lighting, but we needed to give them a reason to switch. We believe this breakthrough LED bulb will, for the first time, give consumers a reason to upgrade the billions of energy-wasting light bulbs. We could not think of a better way to get this bulb into consumers’ hands than through The Home Depot, a visionary partner who embraces innovation.”

Cree’s introduction gave me personally a reason to start to switch to Cree’s LED bulbs and keep a close eye on the stock. Since March, the share price traded up from the mid 40′s to the low to mid 70′s in August, up from the mid 20′s 1 year ago.

walmart-logo

Cree-LED-logo

What Cree should be concerned about now is to see if Wal-Mart will be the one who’ll give consumers the reason to switch thus taking away a big chunk of the LED bulb sales pie in the months and years ahead.

My judgment says they will since they can beat them on price, meet Cree on energy efficiency like their 40 watt equivalent that uses 6 watts and simply get distribution through their massive customer base.

To put this competition in perspective, Cree doesn’t just sell LED light bulbs for homes and businesses. In the 4th quarter ended June 30th, aggregate sales at Cree were $375 million of which $133.64 million fell under the category “lighting products.” Lighting products is where the LED bulb sales fall under. Sales of the bulbs themselves are not broken out. So roughly 35% of Cree’s aggregate sales fall under the category where these LED bulb sales fall under.

The bottom line is that robust sales growth from Cree’s LED bulbs may not be as robust as analysts and investors once might have thought with Wal-Mart’s bulbs now on the market.

Regardless, there is a huge market I believe for LED bulbs once society sees the light in the economics of the bulbs themselves. The winner in these bulb wars ultimately is the consumer and society itself with the money we’ll all be saving on electricity and light bulbs for the rest of our lives.

I remain on the sidelines with Cree and await a better entry point to be a buyer of Cree shares. My bias is that Cree’s LED bulb sales growth may need to be taken down a notch to reflect the greater competition that’s hitting the market.

Made in China LED Bulbs help Wal-Mart beat Cree on price